Redmond residents mocked an old job, which now serves as an advertising surface.
Although many people run activated pirated copies on their computers, Windows 11 is essentially a paid product, and therefore it would be reasonable to expect that in this case we will not encounter ads, but in practice, Microsoft likes to use The operating system serves as a billboard, mostly for its own services, for example, to promote the Edge browser.
And if that wasn't enough, Redmond residents are now testing a new functionality that will spray the system with additional ads.
Recently, one of the This section currently shows only recently installed programs and recently used files, but judging by the screenshot shared on social media, supported applications (here, for example, the Brave browser) may also appear among them.
It looks like the Recommended section in the Start menu will get app promotions, similar to suggested apps in Start in Windows 10. This can be turned off in Settings (Show recommendations for tips, app promotions, and more). pic.twitter.com/zYYnTKs9qw
– Phantom Ocean 3 🌳 (@PhantomOfEarth) April 9, 2024
The solution isn't a coincidence, as Microsoft has already implemented this trick with the Start menu in Windows 10, which we found to be quite endearing as it is now. In a comment, PhantomOcean also adds that in previous beta versions of Windows 11, the system still referred to the functionality as honest-to-goodness advertising, but now uses the slightly more precise term “application upgrades.”
The good news is that ads can be turned off for now in the same way as the current ad-free recommendations found in the general release of Windows 11. Engine house > Personalization > Begins They can be organized into submenu. In the current version of Windows 11, the function here is called “Show recently opened items in the Start menu, quick menus and file managers”, but in the list published by PhantomOcean it is actually called “Recommend tips, app promotions, and more”.
The big question is whether the solution will ultimately survive the testing program, but if they are bothered enough by it, Redmond residents might ditch it, as has already happened with many jobs in the past.
