common
29 June 2022
Mastercard supports young, up-and-coming musicians, who helped create the card’s first music album.
Mastercard has revealed their first music album, Priceless®. The album is available on other platforms Spotify is on It also consists of 10 songs recorded by 10 musicians around the world – he writes Insiders Store.
In the current campaign, Mastercard’s partner is Beatclub, founded by Timbaland, which connects the music creator community with record labels, music publishers, film and television, brands, content creators, and independent artists. The initiative thus provided an opportunity for emerging musicians to develop and mentor. With Timbaland’s help, these performers actually shuffled two of the ten songs again.
“Music is a passion for everyone – it inspires, uplifts and connects us all. We have long worked to bring our signature logo into the world of sound, and this album gives us a special opportunity to reach our audience in a uniquely creative and fun way.” – said Raja Rajamanar, Director of Marketing and Communications at Mastercard and Head of Healthcare, according to the article.
As part of the collaboration, the card issuer will also provide an annual subscription to the Beatclub to hundreds of musicians from marginalized communities.
The album also features a variety of cultures, languages, and genres, with each artist writing a distinct Mastercard tune into their song.
by name Michael Rice (United kingdom), Shiraz (Lebanon) , good harvest (Sweden), Lake Alma (Colombia / USA), president (Algeria), Tejas (India), Nadine Rundle (UK/Sweden), Tania (Australia) , El B. (USA) and Amaya (Slovenia) is on the album.
