Is the climate conflict for tech companies real or real?

Is the climate conflict for tech companies real or real?

In light of environmental moves, the green image of companies has emerged in recent years, which has become a sensitive area due to more informed consumer decisions, urging more and more organizations to take joint action against climate change. In addition, the US Securities and Exchange Commission (SEC) has proposed new rules that require companies to report greenhouse gas emissions. Slowly, every company has to make commitments, and the other question is what real progress is being made in this matter. The SEC’s order could also affect the behavior of US companies, especially those that have not yet done much to mitigate the environmental impact of their operations.

Big tech companies almost complete, suggests a new Climate Institute report on climate change commitments by the world’s largest companies. Report, According to many in their self-reports they admit questionable statements. Half of the giants on the list, which are responsible for five percent of global greenhouse gas emissions, have not yet met their climate goals, and greening leaders have not fully met them.

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As it turns out, the extent of the difference between emissions reductions reported by companies and those actually achieved is significant, with many reporting their results misleadingly. All of the companies on the list have committed to net zero emissions, but up to 40 percent can be achieved if they stick to the strategies assigned to emissions targets. According to the report, Amazon, Deutsche Telekom and Google have so far underperformed. According to the institute, Apple, Sony and Vodafone, which performed well in comparison to the others, only moderately put their goals into action. Several companies involved have disputed the claims, with Amazon commenting that it is on track to achieve net zero emissions by 2040 and switch to fully renewable energy by 2025.

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In recent years, big tech companies have announced their plans in a row: Google promised last year to reduce its carbon footprint since its inception in 1998 to zero and to use electricity only from renewable sources from 2030 onwards. The company has been climate neutral since 2017, according to its own statement, constantly working to reduce emissions while increasing energy efficiency.

Apple participated in a ten-year business plan in 2020 with the main goal of “zero net climate impact for all Apple devices sold by 2030” and reduce carbon dioxide emissions to zero. According to its website, the company has reduced carbon emissions by 35% since 2015, and all of its facilities around the world are powered by 100% renewable energy. However, critics say some of the company’s practices conflict with climate protection messages, mainly because it releases more new devices each year and doesn’t address the issue of phone recycling, even though it emphasizes the use of recycled products in marketing and environmental considerations. , when he also left the charging heads outside the phone cases.

Microsoft has also set carbon neutrality by 2030 and will completely eliminate its carbon footprint by 2050. In addition, the company has pledged $1 billion over the next four years to the Climate Innovation Fund to accelerate global development of carbon capture, capture and removal technologies.

Amazon is also committed to achieving net zero emissions in its business by 2040. It is worth noting that the move came after company employees began mass protests and demanded that Amazon take action against climate change because it had not taken substantive action in the region until then.

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However, critics say these obligations are used more by large companies as a means of maintaining the status quo and the logic of capitalist reproduction. Facebook has also come under widespread criticism in this area, particularly for its use of negative climate content to generate revenue. In 2021, a report was published ahead of the COP26 climate conference, saying the community side was far from doing enough to curb fake news and counter-campaigns related to climate change. Google acted earlier, announcing last year that it would disable ads that appear next to climate-negative content and stop monetizing users who upload similar content.

Just Capital’s latest study measures corporate climate commitments A third of companies in the Russell 1000 Index (the stock index that tracks the top 1,000 shares in the Russell 3000 Index) do not disclose environmental information or report incomplete major indicators. Examples of such indicators are the use of water and recycled waste as well as greenhouse gas emissions, as well as various commitments to protect the climate. According to the report, companies reported CO2 emissions in 57 percent of cases, and combating the 1.5°C climate change threshold was mentioned in the least. Additionally, nearly four-fifths of managers rate their organizations above average when it comes to environmental sustainability efforts.

The list also shows the “greenest” companies: it also includes a large number of IT companies, primarily the software company VMWare, which aims to achieve net zero emissions throughout the operating and supply chain by 2030, with energy consumption of about 80% of which is renewable Currently. Microsoft, which was one of the two companies on the list last year, is also in second place. The study writes that the company is not only at the forefront of its carbon-negative and zero-waste goals in corporate responses to climate change, but also focuses on community involvement.

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Apple is also on the list, not only because of its proven target of 1.5 degrees, but also because it pays attention to the role suppliers play in their environmental goals. Mastercard also returned to the list for the second year in a row as it made an additional commitment to net zero by 2050, and the company also received a high score for its commitment to developing sustainable products. PayPal and HP even in the top ten.

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