Shakira’s new song slamming ex-boyfriend Gerard Pique and his newfound press has gone viral on Spanish social media this week, with some of the world’s most famous brands buzzing.
The 45-year-old Colombian Singer Untitled song with DJ BizarrShakira: The Buzz Music Sessions Vol.53 was released online on Thursday, Breaking YouTube records The most streamed new Latin song in the history of the platform. The Spanish song is a straightforward, direct take on Pique, 35, her partner of more than a decade and father of her two children. Basically, there’s the drama, and there’s Shakira’s new song, and it’s a drama about steroids.
In the song, Shakira calls Pique, the former Spanish footballer for FC Barcelona, a rookie who couldn’t handle a wolf like him. That is why the singer claims that her ex-husband is with a girl who looks like her. In this case, 23-year-old Clara Xia, she, too, could not avoid Shakira’s wrath. Although Shakira doesn’t specifically refer to him by name, she sings that Pique traded his Rolex for a Casio and Ferrari for a Renault Twingo.
“It’s one step away from love and hate. Listen to me, don’t come back here,” Shakira sings. “Zero anger, baby. I wish you all the best with my alleged exchange.”
Brands quickly noticed the song’s mainstream popularity in Spain and were quick to join the conversation, citing the song’s memorable lyrics and recycling it into memes, product ads, and more. Spanish marketer Itsar Ultra In-depth topic collected With mention on twitter. Some social posts tried to pull off a joke but missed the point, while others laughed out loud.
“Las mujeres ya no lloran, las mujeres facturan” Or to promote “Women Don’t Cry Anymore, They Send the Bills”. sleeping bag On Amazon Prime in Spain. Ikea Spain also took inspiration from this song and used it to promote its €0.50 file boxes, which, oh my goodness, is a touch.
Click through to browse the funniest and funniest social posts from brands campaigning for the “hips don’t lie” queen, including Netflix, Lidl, Google, Marvel, and Casio.